When rumors circulated that Rahm Emanuel would enter the Chicago mayor's race, suddenly the "real" Rahm became overshadowed by a decidedly different Rahm, @MayorEmanuel. Via Twitter, this fake Rahm spun a faux-insider's story unlike any other--in real time. Garnering a passionate following on Twitter and hailed by the press, @MayorEmanuel's journey is an entertaining, modern-day anti-hero's quest as he travels a surrealistic Chicago landscape, picking up friends along the way, including advisor David Axelrod, Carl the Intern (a high-school-aged MacGyver), a puppy named Hambone, and a duck named Quaxelrod, to name a few.
Both a surprisingly literary romp as well as an inside peek into an historic mayoral race, The F***ing Epic Twitter Quest of @MayorEmanuel is a bold and exciting foray into a new form of participatory, real-time storytelling.
Publishers Weekly® Reviews
- Reviewed in: Publishers Weekly, page .
- Review Date: 2011-10-24
- Reviewer: Staff
In the lead-up to the most recent Chicago mayoral election, Sinker (founding editor of the magazine Punk Planet) started a parody Twitter account under the name @MayorEmanuel, offering a foul-mouthed play by play written from the perspective of Rahm Emanuel, mayoral candidate and former White House Chief of Staff. What started as a joke took on a life of its own after the account gained thousands of followers. The real Emanuel even admitted to being a fan, and offered a charitable donation to the author if he came forward. Sinker deftly shapes what could have been a series of unrelated obscenities into a narrative with a distinct arc, offering political commentary, science fiction, and character studies that explore Twitter's capabilities for communication and storytelling. Here, he presents his entire @MayorEmanuel Twitter feed, along with comments and context for the tweets that would puzzle non-Chicagoans. Readers who can get past the liberal f-bombs will find themselves laughing until they cry. (Sept.)