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Advanced Web Metrics with Google Analytics
by Brian Clifton

Overview -

Get the latest information about using the #1 web analytics tool from this fully updated guide

Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage.  Read more...


 
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Language: English

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More About Advanced Web Metrics with Google Analytics by Brian Clifton
 
 
 
Overview

Get the latest information about using the #1 web analytics tool from this fully updated guide

Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more.

Make your web site a more effective business tool with the detailed information and advice about Google Analytics in Advanced Web Metrics with Google Analytics, 3nd Edition.


This item is Non-Returnable.

 
Details
  • ISBN: 9781118239582
  • Publisher: Wiley
  • Imprint: Sybex
  • Date: Mar 2012
 
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