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The Advertising Solution : Influence Prospects, Multiply Sales, and Promote Your Brand
by Craig Simpson and Brian Kurtz


Overview - Distilling the wisdom of the world s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits.  Read more...

 
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More About The Advertising Solution by Craig Simpson; Brian Kurtz
 
 
 
Overview
Distilling the wisdom of the world s greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles of legendary marketers like Robert Collier, Claude Hopkins, John Caples, and David Ogilvy."

 
Details
  • ISBN-13: 9781599185965
  • ISBN-10: 1599185962
  • Publisher: Entrepreneur Press
  • Publish Date: October 2016
  • Page Count: 192
  • Dimensions: 8.5 x 5.4 x 0.6 inches
  • Shipping Weight: 0.65 pounds


Related Categories

Books > Business & Economics > Advertising & Promotion
Books > Business & Economics > Marketing - Direct

 
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