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Age of Propaganda : The Everyday Use and Abuse of Persuasion
by Anthony R. Pratkanis and Elliot Aronson

Overview - Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.  Read more...

 
Paperback - Revised Ed.
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More About Age of Propaganda by Anthony R. Pratkanis; Elliot Aronson
 
 
 
Overview
Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.
Drawing on the history of propaganda as well as on contemporary research in social psychology, "Age of Propaganda" shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.
This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.

 
Details
  • ISBN-13: 9780805074031
  • ISBN-10: 0805074031
  • Publisher: Holt McDougal
  • Publish Date: March 2001
  • Page Count: 432


Related Categories

Books > Social Science > Media Studies
Books > Political Science > Political Advocacy
Books > Psychology > Social Psychology

 
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