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Billion Dollar Lessons : What You Can Learn from the Most Inexcusable Business Failures of the Last 25 Ye Ars
by Paul B. Carroll and Chunka Mui


Overview - "This book is your chance to learn from others' mistakes."-- Entrepreneur

In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. The man assumed he was being fired. Watson told him, "Fired?  Read more...


 
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More About Billion Dollar Lessons by Paul B. Carroll; Chunka Mui
 
 
 
Overview
"This book is your chance to learn from others' mistakes."-- Entrepreneur

In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. The man assumed he was being fired. Watson told him, "Fired? Hell, I spent $10 million educating you. I just want to be sure you learned the right lessons."

There are thousands of books about successful companies but virtually none about the lessons to be learned from those that crash and burn. Now Paul Carroll and Chunka Mui draw on research into more than 750 flameouts to reveal the seven biggest reasons for business failure.

 
Details
  • ISBN-13: 9781591842897
  • ISBN-10: 1591842891
  • Publisher: Portfolio
  • Publish Date: August 2009
  • Page Count: 312
  • Reading Level: Ages 18-UP
  • Dimensions: 8.3 x 5.4 x 0.9 inches
  • Shipping Weight: 0.65 pounds


Related Categories

Books > Business & Economics > Management - General
Books > Business & Economics > Strategic Planning

 
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