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You Are a Brand! : In Person and Online, How Smart People Brand Themselves for Business Success
by Catherine Kaputa


Overview -

"An excellent and welcome addition to the all-too-small library on the subject." Tom Peters, author of "In Search of Excellence"

Stealing strategies directly from the playbook of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach.  Read more...


 
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More About You Are a Brand! by Catherine Kaputa
 
 
 
Overview

"An excellent and welcome addition to the all-too-small library on the subject." Tom Peters, author of "In Search of Excellence"

Stealing strategies directly from the playbook of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach. By the author of "Breakthrough Branding.""

 
Details
  • ISBN-13: 9781857885804
  • ISBN-10: 1857885805
  • Publisher: Nicholas Brealey Publishing
  • Publish Date: September 2012
  • Page Count: 305


Related Categories

Books > Business & Economics > Personal Success
Books > Business & Economics > Careers - General

 
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