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The Design of Everyday Things
by Don Norman


Overview - The ultimate guide to human-centered design
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology.
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More About The Design of Everyday Things by Don Norman
 
 
 
Overview
The ultimate guide to human-centered design
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.

The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them.

 
Details
  • ISBN-13: 9780465050659
  • ISBN-10: 0465050654
  • Publisher: Basic Books
  • Publish Date: November 2013
  • Page Count: 347
  • Dimensions: 8.2 x 5.4 x 1 inches
  • Shipping Weight: 0.7 pounds


Related Categories

Books > Psychology > Applied Psychology
Books > Design > Product
Books > Business & Economics > Industries - Retailing

 
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