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Foundations of Business
by William M. Pride and Robert J. Hughes and Jack R. Kapoor


Overview - Join the authors who have an extensive record of teaching success in today's Introduction to Business course with the fifth edition of the best-selling FOUNDATIONS OF BUSINESS. This up-to-date, comprehensive survey of business addresses forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance.  Read more...

 
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More About Foundations of Business by William M. Pride; Robert J. Hughes; Jack R. Kapoor
 
 
 
Overview
Join the authors who have an extensive record of teaching success in today's Introduction to Business course with the fifth edition of the best-selling FOUNDATIONS OF BUSINESS. This up-to-date, comprehensive survey of business addresses forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics emphasize ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage examines cutting-edge topics, such as the impact of social media on business, the economic recovery and remaining economic problems, international business, green and socially responsible business, and sustainability. In addition to revitalized content, this edition provides more accessible, effective, and student-friendly support, such as MindTap online personalized learning experience now with decision-making exercises.

 
Details
  • ISBN-13: 9781305511064
  • ISBN-10: 1305511069
  • Publisher: South Western Educational Publishing
  • Publish Date: January 2016
  • Page Count: 498
  • Dimensions: 10.7 x 8.5 x 0.8 inches
  • Shipping Weight: 2.45 pounds


Related Categories

Books > Business & Economics > General
Books > Education > Teaching Methods & Materials - General

 
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