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Gaining Ground : A Story of Farmers' Markets, Local Food, and Saving the Family Farm
by Forrest Pritchard and Joel Salatin


Overview - With humor and pathos, Forrest Pritchard recounts his ambitious and often hilarious endeavors to save his family's seventh-generation farm in the Shenandoah Valley. Through many a trial and error, he not only saves Smith Meadows from insolvency but turns it into a leading light in the sustainable, grass-fed, organic farm-to-market community.  Read more...

 
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More About Gaining Ground by Forrest Pritchard; Joel Salatin
 
 
 
Overview
With humor and pathos, Forrest Pritchard recounts his ambitious and often hilarious endeavors to save his family's seventh-generation farm in the Shenandoah Valley. Through many a trial and error, he not only saves Smith Meadows from insolvency but turns it into a leading light in the sustainable, grass-fed, organic farm-to-market community. There is nothing young Farmer Pritchard won't try. Whether he's selling firewood and straw, raising free-range chickens and hogs, or acquiring a flock of Barbados Blackbelly sheep, his learning curve is steep and always entertaining. Pritchard's world crackles with colorful local characters--farm hands, butchers, market managers, customers, fellow vendors, pet goats, policemen--bringing the story to warm, communal life. His most important ally, however, is his renegade father, who initially questions his son's career choice and eschews organic foods for the generic kinds that wreak havoc on his health. Soon after his father's death, the farm becomes a recognized success and Pritchard must make a vital decision: to continue serving the local community or answer the exploding demand for his wares with lucrative Internet sales and shipping deals. More than a charming story of honest food cultivation and farmers' markets, Gaining Ground tugs on the heartstrings, reconnecting us to the land and the many lives that feed us.

 
Details
  • ISBN-13: 9780762787258
  • ISBN-10: 0762787252
  • Publisher: Lyons Press
  • Publish Date: May 2013
  • Page Count: 320
  • Dimensions: 8 x 5.4 x 1.2 inches
  • Shipping Weight: 0.95 pounds


Related Categories

Books > Biography & Autobiography > Environmentalists & Naturalists
Books > Technology > Agriculture - General
Books > Gardening > Vegetables

 
Publishers Weekly Reviews

Publishers Weekly® Reviews

  • Reviewed in: Publishers Weekly, page .
  • Review Date: 2013-05-06
  • Reviewer: Staff

Pritchard's engaging memoir opens with him, new English degree in hand, deciding to take over the family farm after fall harvest profits fail to materialize. What follows is a remarkable odyssey of food from farm to table; a classic against-all-odds narrative that will have readers changing their shopping habits. Pritchard is a born storyteller with a shrewd ability to make lively everything from his father's battle with a rogue pig to simple chores like selling firewood or bailing hay. His learned-the-hard-way experiences are thoroughly entertaining and non-farmers will absorb enough about raising livestock and tending land to broaden their expertise at the farmers' market and grocery store. He also addresses the politics involved in supporting local organic meat including issues of price, health, and the environment. By the end of his wonderful book, Pritchard lies in a field pondering his own slim margin of success from slowing things down in our fast paced world; (288) a well-deserved moment of happiness for this important new spokesperson of the future of agriculture and poet of the earth. Agent Stephany Evans, FinePrint Literary. (May)

 
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