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Getting Started In Small Business For Dummies, Third Australian and New Zealand Edition
by Veechi Curtis


Overview -

Ensure success when starting your small business with this must-have introductory guide

Have you always wanted to know what it takes to run a successful small business? This easy-to-follow guide includes everything you need to know to get started.  Read more...


 
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More About Getting Started In Small Business For Dummies, Third Australian and New Zealand Edition by Veechi Curtis
 
 
 
Overview

Ensure success when starting your small business with this must-have introductory guide

Have you always wanted to know what it takes to run a successful small business? This easy-to-follow guide includes everything you need to know to get started. Turn your business idea into reality with handy information on all the basics, from learning how to create a strong business plan to developing a solid online presence.

  • Create your first business plan — discover how to develop smart business strategies and build a roadmap for success
  • Learn the legal jargon — protect your ideas and register your business properly
  • Market your business strategically — establish who your key customers are, research your rivals, and create a killer marketing plan
  • Take the stress out of bookkeeping — ensure all of your admin is covered, from choosing accounting software to handling petty cash
  • Master online marketing — explore different ways to reach customers with keyword optimisation and other online tools
  • Open the book and find:

  • Advice about being your own boss
  • Secrets for matching sales goals to savvy marketing strategies
  • Guidelines for keeping your finances in shape
  • A step-by-step guide to profit margins
  • Tips on using social media to promote your business
  • Learn to:

  • Decide what type of small business is right for you
  • Put together a winning business plan
  • Understand your financial and legal obligations
  • Maximise your online presence


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    Details
    • ISBN: 9780730333937
    • Publisher: Wiley
    • Imprint: For Dummies
    • Date: Aug 2016
     
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