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Haunted Empire : Apple After Steve Jobs
by Yukari Iwatani Kane


Overview -

Based on more than two hundred interviews with current and former executives, business partners, Apple watchers, and others, Haunted Empire is an illuminating portrait of Apple today without the legendary Steve Jobs that offers clues to its future.  Read more...


 
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More About Haunted Empire by Yukari Iwatani Kane
 
 
 
Overview

Based on more than two hundred interviews with current and former executives, business partners, Apple watchers, and others, Haunted Empire is an illuminating portrait of Apple today without the legendary Steve Jobs that offers clues to its future.

With nuanced insights and colorful details that only a seasoned journalist could glean, Wall Street Journal technology reporter Yukari Iwatani Kane goes beyond the myths and headlines. She explores CEO Tim Cook's leadership and its impact on Steve Jobs's loyal lieutenants, new product development, and Apple's relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers.

Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader."

 
Details
  • ISBN-13: 9780062128263
  • ISBN-10: 0062128264
  • Publisher: HarperBusiness
  • Publish Date: July 2015
  • Page Count: 384


Related Categories

Books > Business & Economics > Corporate & Business History - General
Books > Business & Economics > Industries - Computers & Information Technology

 
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