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An Insider's Guide to Building a Successful Consulting Practice
by Bruce L. Katcher and Adam Snyder


Overview - Whether you're a beginner just starting up a consulting practice, or a veteran looking for ways to invigorate your existing business, An Insider's Guide to Building a Successful Consulting Practice is an invaluable resource. Featuring real stories from consultants in diverse industries, the book offers simple yet powerful ways to:

Identify a market and narrow your focus - Make a smooth transition from employee to independent consultant - Sell effectively even if you've never sold before - Establish visibility through speaking, writing, and networking - Build credibility by leveraging the credibility of others - Set prices based on value - Develop a marketing strategy and divide your time between marketing and delivering your services - Keep plenty of work in your pipeline - Adapt and thrive in any market condition - And much more

Complete with the results of an original survey of 200 successful independent consultants, this handy guide provides the kind of real-life advice you need to build a thriving business.
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More About An Insider's Guide to Building a Successful Consulting Practice by Bruce L. Katcher; Adam Snyder
 
 
 
Overview
Whether you're a beginner just starting up a consulting practice, or a veteran looking for ways to invigorate your existing business, An Insider's Guide to Building a Successful Consulting Practice is an invaluable resource. Featuring real stories from consultants in diverse industries, the book offers simple yet powerful ways to:

Identify a market and narrow your focus - Make a smooth transition from employee to independent consultant - Sell effectively even if you've never sold before - Establish visibility through speaking, writing, and networking - Build credibility by leveraging the credibility of others - Set prices based on value - Develop a marketing strategy and divide your time between marketing and delivering your services - Keep plenty of work in your pipeline - Adapt and thrive in any market condition - And much more

Complete with the results of an original survey of 200 successful independent consultants, this handy guide provides the kind of real-life advice you need to build a thriving business.


 
Details
  • ISBN-13: 9780814414361
  • ISBN-10: 0814414362
  • Publisher: Amacom
  • Publish Date: March 2010
  • Page Count: 253
  • Reading Level: Ages 18-NA
  • Dimensions: 8.8 x 6 x 0.8 inches
  • Shipping Weight: 0.9 pounds


Related Categories

Books > Business & Economics > Careers - General
Books > Business & Economics > Consulting

 
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