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Lean Marketing
by Ade Asefeso McIps Mba


Overview - The words "lean marketing" have been one of the buzzwords of business for a few years now, but beneath the buzzword lays a strong, successful and above all common sense strategy. The lean marketing process is actually nothing new. The business tactics it employs are all well-known and widely used.  Read more...

 
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More About Lean Marketing by Ade Asefeso McIps Mba
 
 
 
Overview
The words "lean marketing" have been one of the buzzwords of business for a few years now, but beneath the buzzword lays a strong, successful and above all common sense strategy. The lean marketing process is actually nothing new. The business tactics it employs are all well-known and widely used. Despite this, most businesses do not follow them in any particular order or manner. What makes lean marketing special is that it organizes its techniques into a coherent, easy to follow strategy. These steps can be followed step by step to not only launch a successful business, but stop you from launching an unsuccessful business.


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Details
  • ISBN-13: 9781499753790
  • ISBN-10: 1499753799
  • Publisher: Createspace Independent Publishing Platform
  • Publish Date: June 2014
  • Page Count: 106
  • Dimensions: 8.5 x 5.5 x 0.22 inches
  • Shipping Weight: 0.29 pounds


Related Categories

Books > Business & Economics > Marketing - General

 
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