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Let the Elephants Run : Unlock Your Creativity and Change Everything
by David Usher


Overview - At David Usher s company, CloudID Creativity Labs, a sign on the wall reads: Dream big, let the elephants run The words are a reminder for us to hold a place in our minds for big ideas. Based on his wildly popular speaking engagements, "Let the Elephants Run" shows us how to reignite creativity whether in the head office, the home office or the artist s studio.  Read more...

 
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More About Let the Elephants Run by David Usher
 
 
 
Overview
At David Usher s company, CloudID Creativity Labs, a sign on the wall reads: Dream big, let the elephants run The words are a reminder for us to hold a place in our minds for big ideas. Based on his wildly popular speaking engagements, "Let the Elephants Run" shows us how to reignite creativity whether in the head office, the home office or the artist s studio.
Usher believes creativity is in our DNA; it's in everyone, not just the creative class. We all start our lives as creative beings but for many, that spark of creativity becomes lost over time. Usher empowers readers to achieve more ah ha moments through two cornerstone principles of creativity: freedom and structure. Using photographs, artwork and illustrations, he shows us that creativity is not magic; it is a learnable skill that any person or business can master. The dynamic full-colour design includes action pages to help readers start cultivating the habit of documenting their ideas for future execution.
A mix of personal anecdotes, and professional examples from the worlds of industry, technology, science, music, and art, this is an essential guidebook to reconnecting with our imaginations and nurturing our creativity in an accessible and productive way."

 
Details
  • ISBN-13: 9781770898684
  • ISBN-10: 1770898689
  • Publisher: House of Anansi Press
  • Publish Date: May 2015
  • Page Count: 256


Related Categories

Books > Self-Help > Creativity
Books > Self-Help > Personal Growth - General
Books > Business & Economics > Workplace Culture

 
Publishers Weekly Reviews

Publishers Weekly® Reviews

  • Reviewed in: Publishers Weekly, page .
  • Review Date: 2015-04-20
  • Reviewer: Staff

Usher's debut is a guidebook to help readers awaken their own creativity. Best known for his career as rock musician, Usher also runs a company called CloudID Creativity Labs, which has furthered his knowledge of the creative process in a multi-disciplinary way. He strongly believes that creativity is a crucial part of our modern world, shaping many things beyond what is typically considered artistic endeavours. With a conversational style, he aims to help readers overcome self-doubt, connect with their own innate abilities and passions, and then put their ideas into motion. Each chapter outlines a creativity-related concept, often something gleaned from other artists, authors, and innovators. The reader is encouraged to follow through with a corresponding action item to break out of old habits and patterns and discover fresh ways of thinking and doing. The design invites marginalia, and Usher asks readers to draw, dream, and explore as they read. The entire book is also visually stunning, with beautifully chosen photos, typography, and graphics throughout. Combining hard data and personal experience, Usher offers inspiration and a clear map to creativity. (May)

 
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