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The Master Switch : The Rise and Fall of Information Empires
by Tim Wu


Overview -

A New Yorker and Fortune Best Book of the Year
Analyzing the strategic maneuvers of today s great information powers Apple, Google, and an eerily resurgent AT&T Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire.  Read more...


 
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More About The Master Switch by Tim Wu
 
 
 
Overview

ANew YorkerandFortuneBest Book of the Year
Analyzing the strategic maneuvers of today s great information powers Apple, Google, and an eerily resurgent AT&T Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire.
It is easy to forget that every development in the history of the American information industry from the telephone to radio to film once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel. In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web the entire flow of American information come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wushows how a battle royale for Internet s future is brewing, and this is one war we dare not tune out.

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Details
  • ISBN-13: 9780307390998
  • ISBN-10: 0307390993
  • Publisher: Vintage Books
  • Publish Date: November 2011
  • Page Count: 368


Related Categories

Books > Social Science > Media Studies
Books > Business & Economics > Industries - Media & Communications
Books > Business & Economics > Corporate & Business History - General

 
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