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Natural Capitalism : Creating the Next Industrial Revolution
by L. Hunter Lovins and Amory Lovins and Paul Hawken


Overview - Hawken ("The Ecology of Commerce") and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary book advocating "natural capitalism." Based on the principle that businesses can be good for the environment, "Natural Capitalism" shows how leading-edge companies are practicing "a new type of industrialism" that is both more efficient and more profitable, while simultaneously protecting the planet and creating jobs.  Read more...

 
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More About Natural Capitalism by L. Hunter Lovins; Amory Lovins; Paul Hawken
 
 
 
Overview
Hawken ("The Ecology of Commerce") and Amory and Hunter Lovins of the Rocky Mountain Institute, an environmental think tank, have put together an ambitious, visionary book advocating "natural capitalism." Based on the principle that businesses can be good for the environment, "Natural Capitalism" shows how leading-edge companies are practicing "a new type of industrialism" that is both more efficient and more profitable, while simultaneously protecting the planet and creating jobs. Natural capitalism is a way of thinking that seeks to apply market principles to all sources of material value, most importantly natural resources. The authors have two related goals: first, to show the vast array of ecologically smart options available to businesses; second, to argue that it is possible for society and industry to adopt them.


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Details
  • ISBN-13: 9780316353007
  • ISBN-10: 0316353000
  • Publisher: Back Bay Books
  • Publish Date: October 2000
  • Page Count: 396
  • Dimensions: 9.2 x 6.1 x 1.07 inches
  • Shipping Weight: 1.5 pounds


Related Categories

Books > Business & Economics > Economics - Theory
Books > Nature > Environmental Conservation & Protection - General
Books > Political Science > Public Policy - Economic Policy

 
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