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The Photographer's Guide to Marketing and Self-Promotion
by Maria Piscopo


Overview - This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography.  Read more...

 
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More About The Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo
 
 
 
Overview
This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career.

 
Details
  • ISBN-13: 9781581157147
  • ISBN-10: 1581157142
  • Publisher: Allworth Press
  • Publish Date: June 2010
  • Page Count: 241
  • Dimensions: 8.94 x 6.08 x 0.54 inches
  • Shipping Weight: 0.91 pounds


Related Categories

Books > Photography > Reference
Books > Business & Economics > Careers - General

 
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