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ProACTIVE Selling : Control the Process--Win the Sale
by William Miller


Overview - Most sales professionals make the mistake of using the same sales patterns over and over. But since all customers are different, true pros know they must tailor their methods to the buyer if they want to make their numbers every year.

ProActive Selling gives readers the tools they need to adapt their approach and maintain control at every stage of the sale.
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More About ProACTIVE Selling by William Miller
 
 
 
Overview
Most sales professionals make the mistake of using the same sales patterns over and over. But since all customers are different, true pros know they must tailor their methods to the buyer if they want to make their numbers every year.

ProActive Selling gives readers the tools they need to adapt their approach and maintain control at every stage of the sale. Thoroughly revised and updated, the second edition shows salespeople how to:

- Qualify and disqualify prospects sooner to focus on the most promising accounts

- Examine buyers' motivations from every angle

- Quantify the value proposition early

- Double the number of calls returned from prospective customers

- Appeal to the real decision-makers

- Use technology (e.g. cloud, video, social media, and more) to generate leads and shorten sales cycles

- Increase the effectiveness of every interaction

Featuring dozens of enlightening examples and the author's 17 exclusive, practical selling tools, ProActive Selling gives sales professionals the edge they need to exceed their goals--with any company, in any industry.


 
Details
  • ISBN-13: 9780814431924
  • ISBN-10: 0814431925
  • Publisher: AMACOM/American Management Association
  • Publish Date: August 2012
  • Page Count: 238
  • Reading Level: Ages 18-NA
  • Dimensions: 9.02 x 6.07 x 0.61 inches
  • Shipping Weight: 0.91 pounds


Related Categories

Books > Business & Economics > Sales & Selling - General

 
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