Color is all around us every day. We use it to interpret the world-red means stop, blue means water, orange means construction. But it is also written into our metaphors, of speech and thought alike: yellow means cowardice; green means envy-unless you're in Germany, where yellow means envy, and you can be beat up green and yellow.Read more...
Color is all around us every day. We use it to interpret the world-red means stop, blue means water, orange means construction. But it is also written into our metaphors, of speech and thought alike: yellow means cowardice; green means envy-unless you're in Germany, where yellow means envy, and you can be beat up green and yellow.
Jude Stewart, a design expert and writer, digs into this rich subject with gusto. What color is the universe"? "We might say it's black, but astrophysicists think it might be turquoise. Unless it's beige. To read about color from Jude Stewart is to unlock a whole different way of looking at the world around us-and bringing it all vividly to life.
The book itself is organized around the rainbow and is lavishly designed, with cross-references that liven up each page. (Follow the thread of imperialism, for example, from the pink-colored colonies on maps of the British Empire to the green wallpaper that might have killed Napoleon.) A lovingly packaged, distinctive book, it will be the only one of its kind.
"ROY G. BIV" is a reference and inspiration for designers and artists, as well as a unique, beautiful, and irresistible book for just about anyone."
Publishers Weekly® Reviews
- Reviewed in: Publishers Weekly, page .
- Review Date: 2013-05-27
- Reviewer: Staff
Though they are clearly demarcated by Crayola, colors can be surprisingly complicated. In design expert Stewart’s first book, she explores a bevy of attributes—contemporary and historical, cultural and scientific—of various colors. After a brief history of color theory, Stewart discusses the pigments one by one, sharing the origin of the red paint used in American barns and explaining why men in China avoid green hats. The facts are conversationally presented, often as humorous anecdotes that match the vibrant design of the pages, which include color-coordinated illustrations, diagrams, and peculiarly presented quotations on color, with marginalia framing the pages that directs the reader to jump ahead to other information. Some of the connections are elaborate, as in the discussion of how white became associated with weddings and the extended examination of whether blue actually exists. An ending section moves outside the traditional spectrum to synesthesia and studies of the color of dinosaurs. Stewart’s well-designed book is visually stimulating and surprising, reminding readers that colors are still as fascinating and fun as they were in grade school. Four-color illus. throughout. Agent: Jen Carlson, Dunow, Carlson & Lerner. (Sept.)