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Scenario Planning : A Field Guide to the Future
by Woody Wade


Overview -

Is your business ready for the future?

Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness.  Read more...


 
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Language: English

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More About Scenario Planning by Woody Wade
 
 
 
Overview

Is your business ready for the future?

Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you:

  • Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business
  • Explore the impact of technological advances and the emergence of new competitors to your business
  • Examine challenges that are only dimly recognizable as potential problems today

This visual book will help you answer this question: Is my organization ready for every possibility?


This item is Non-Returnable.

 
Details
  • ISBN: 9781118237410
  • Publisher: Wiley
  • Date: Mar 2012
 
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