Utilizing on-the-ground reporting from Ottawa to Panama City and Pittsburgh to Bakersfield, Bryce shows how we have, for centuries, been pushing for Smaller Faster solutions to our problems. From the vacuum tube, mass-produced fertilizer, and the printing press to mobile phones, nanotech, and advanced drill rigs, Bryce demonstrates how cutting-edge companies and breakthrough technologies have created a world in which people are living longer, freer, healthier, lives than at any time in human history.
The push toward Smaller Faster Lighter Denser Cheaper is happening across multiple sectors. Bryce profiles innovative individuals and companies, from long-established ones like Ford and Intel to upstarts like Aquion Energy and Khan Academy. And he zeroes in on the energy industry, proving that the future belongs to the high power density sources that can provide the enormous quantities of energy the world demands.
The tools we need to save the planet aren't to be found in the technologies or lifestyles of the past. Nor must we sacrifice prosperity and human progress to ensure our survival. The catastrophists have been wrong since the days of Thomas Malthus. This is the time to embrace the innovators and businesses all over the world who are making things Smaller Faster Lighter Denser Cheaper.
Publishers Weekly® Reviews
- Reviewed in: Publishers Weekly, page .
- Review Date: 2014-03-24
- Reviewer: Staff
Manhattan Institute senior fellow Bryce (Power Hungry) asserts that for centuries we have been making goods and services smaller, faster, lighter, denser, and cheaper, and that due to these innovations, we “never have so many lived so well.” But he poses the question: “Will we continue innovating, embracing technology, and getting richer, or will we listen to those who are advocating degrowth?” Though Bryce jumps from topic to topic—from the printing press, to rock n’ roll, to digital communications, to doping at the Tour de France—it becomes clear that these examples bolster his deeply held views that natural gas and nuclear energy are keys to future global prosperity. He expounds at length in the third section of the book, noting that, “In the wake of the 2011 accident at the Fukushima Daiichi plant… the prospects for nuclear energy have never been brighter.” He does not hide his disdain for the “Green Left,” repeatedly criticizing organizations like the Sierra Club and Green Peace. Bryce’s exploration of innovation and companies pursuing the titular creed may hold some interest for general business readers, but this provocative work is ultimately about energy policy, and as such, may suit a more specialized audience. Agent: Dan Green, POM Inc. (May)