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Starmaker : Life as a Hollywood Publicist with Farrah, the Rat Pack and 600 More Stars Who Fired Me
by Jay Bernstein and Larry C. Hamm and David Rubini


Overview - His women were tens, his guns were .38s, and his collection of jewel-encrusted walking canes numbered in the hundreds. For nearly 50 years, Jay Bernstein was a Hollywood fixture, owning one of the most powerful PR firms in Hollywood, making stars of Farrah Fawcett and Suzanne Somers, and producing dozens of television films and series.  Read more...

 
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More About Starmaker by Jay Bernstein; Larry C. Hamm; David Rubini
 
 
 
Overview
His women were tens, his guns were .38s, and his collection of jewel-encrusted walking canes numbered in the hundreds. For nearly 50 years, Jay Bernstein was a Hollywood fixture, owning one of the most powerful PR firms in Hollywood, making stars of Farrah Fawcett and Suzanne Somers, and producing dozens of television films and series. Future Hollywood insider Jay Bernstein was born outside - way outside - Tinseltown, in Oklahoma City, Oklahoma, on June 7, 1937. But Bernstein, helped by his pals the Rat Pack, eventually found his way from the mailrooms of Hollywood to owning a top agency that represented over 600 A-List stars in the '60s and '70s. Bernstein's creative PR stunts made him as famous as his clients, such as paying women to throw hotel keys at Tom Jones and having Entertainment Tonight host Mary Hart's legs insured by Lloyd's of London for one million dollars. Bernstein died, with Farrah Fawcett by his side, in 2006 after suffering a stroke. Starmaker is Bernstein's own behind-the-scenes look at his life - the life of an outrageous Hollywood personality, and the stars who surrounded him. It is a true Hollywood memoir, written in Bernstein's voice by his closest confidante Larry Cortez Hamm.

 
Details
  • ISBN-13: 9781770410121
  • ISBN-10: 1770410120
  • Publisher: ECW Press
  • Publish Date: October 2011
  • Page Count: 349


Related Categories

Books > Biography & Autobiography > Entertainment & Performing Arts - General
Books > Performing Arts > Business Aspects

 
Publishers Weekly Reviews

Publishers Weekly® Reviews

  • Reviewed in: Publishers Weekly, page .
  • Review Date: 2011-09-19
  • Reviewer: Staff

One of the most famous Hollywood talent managers during the 70s, Bernstein helped create the Farrah Fawcett phenomenon, and launched Suzanne Somers, among many others. He crafts his memoirs as the story of a young man from Oklahoma entranced by Hollywood, who moves to California certain he will make it—and then works diligently every day for the next several decades to get to the top. Though the smart, savvy Bernstein goes through rough times, he rarely loses sight of the need to get media attention for his clients. However, he is also unapologetically chauvinist and dismissive of people that he perceives as being of little worth—particularly female executives who may not like the kinds of shows he tries to put together—and lacking the capacity for introspection. Though readers searching for juicy details about the "secret" life of Farrah Fawcett or Frank Sinatra will learn some juicy details here, they will have to wade through Bernstein's shallow musings. (Oct.)

 
BAM Customer Reviews