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Stop Telling Start Selling
by Linda Richardson


Overview - In this newly revised and updated edition of Stop Telling, Start Selling Richardson teaches you the critical skills you need to revitalize your sales process, including how to understand your customer's political, personal, and business needs; position your message so it is important to your customer; unlearn manipulative tactics that can kill a sale early on; gather customer feedback to adjust your message as you go; and maintain selling momentum and shorten the sales cycle.  Read more...

 
Paperback - Revised Ed.
  • $26.00

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More About Stop Telling Start Selling by Linda Richardson
 
 
 
Overview
In this newly revised and updated edition of Stop Telling, Start Selling Richardson teaches you the critical skills you need to revitalize your sales process, including how to understand your customer's political, personal, and business needs; position your message so it is important to your customer; unlearn manipulative tactics that can kill a sale early on; gather customer feedback to adjust your message as you go; and maintain selling momentum and shorten the sales cycle. Stop Telling, Start Selling will help you truly listen to customers and put them first. That's what it takes to win the trust - and the business - of today's sophisticated customers.

 
Details
  • ISBN-13: 9780070525580
  • ISBN-10: 0070525587
  • Publisher: McGraw-Hill Companies
  • Publish Date: September 1997
  • Page Count: 272


Related Categories

Books > Business & Economics > Sales & Selling - General
Books > Business & Economics > Advertising & Promotion

 
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