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The Strategic Management of Health Care Organizations
by Peter M. Ginter and W. Jack Duncan and Linda E. Swayne


Overview -

A structured strategic management approach is what'sneeded to tackle the revolutionary change the health care systemhas been experiencing. Today, health care organizations have almostuniversally embraced the strategic perspective first developed inthe business sector and now have developed strategic managementprocesses that are uniquely their own.  Read more...


 
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More About The Strategic Management of Health Care Organizations by Peter M. Ginter; W. Jack Duncan; Linda E. Swayne
 
 
 
Overview

A structured strategic management approach is what'sneeded to tackle the revolutionary change the health care systemhas been experiencing. Today, health care organizations have almostuniversally embraced the strategic perspective first developed inthe business sector and now have developed strategic managementprocesses that are uniquely their own. Health care leaders havefound that strategic thinking, planning, and managing strategicmomentum are essential for coping with the dynamics of the healthcare industry. Strategic Management has become the single clearestmanifestation of effective leadership of health careorganizations.

The 7th edition of this leading text has been revisedand updated to include a greater focus on the global analysis ofindustry and competition; and analysis of the internalenvironment.

It provides guidance on strategic planning, analysis of thehealth services environment (both internal and external) andlessons on implementation. It also looks at organizationalcapability, sustainability, CSR and the sources of organizationalinertia and competency traps.



This item is Non-Returnable.

 
Details
  • ISBN-13: 9781118466469
  • ISBN-10: 1118466462
  • Publisher: Jossey-Bass Inc Pub
  • Publish Date: March 2013
  • Page Count: 463
  • Dimensions: 1.25 x 7.5 x 10.25 inches
  • Shipping Weight: 2.2 pounds


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Books > Medical > Administration

 
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