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Strategic Marketing Management
by Alexander Chernev and Philip Kotler


 
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  • $44.95

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Details
  • ISBN-13: 9781936572199
  • ISBN-10: 1936572192
  • Publisher: Cerebellum Press
  • Publish Date: June 2014
  • Page Count: 284
  • Dimensions: 9.1 x 7.5 x 0.8 inches
  • Shipping Weight: 1.1 pounds


Related Categories

Books > Business & Economics > Marketing - General
Books > Business & Economics > Strategic Planning

 
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