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Street Smart Franchising
by Joe Mathews


Overview - Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the how to to teach potential franchisees what to expect when starting a franchise.  Read more...

 
Paperback - Revised Ed.
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More About Street Smart Franchising by Joe Mathews
 
 
 
Overview
Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the how to to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books."

 
Details
  • ISBN-13: 9781599184111
  • ISBN-10: 1599184117
  • Publisher: Entrepreneur Press
  • Publish Date: May 2011
  • Page Count: 271
  • Dimensions: 9 x 6.37 x 0.64 inches
  • Shipping Weight: 0.86 pounds


Related Categories

Books > Business & Economics > Franchises
Books > Business & Economics > Small Business - General

 
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