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The Ten Faces of Innovation : Ideo's Strategies for Beating the Devil's Advocate & Driving Creativity Throughout Your Organization
by Tom Kelley and Jonathan Littman


Overview - Previewed Week of January 23, 2006
Filled with engaging stories of how companies like Kraft, Intel, Safeway and the Mayo Clinic have incorporated IDEOUs thinking to transform the customer experience, this book is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.
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More About The Ten Faces of Innovation by Tom Kelley; Jonathan Littman
 
 
 
Overview
Previewed Week of January 23, 2006
Filled with engaging stories of how companies like Kraft, Intel, Safeway and the Mayo Clinic have incorporated IDEOUs thinking to transform the customer experience, this book is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.

 
Details
  • ISBN-13: 9780385512077
  • ISBN-10: 0385512074
  • Publisher: Broadway Business
  • Publish Date: October 2005
  • Page Count: 273
  • Dimensions: 9.3 x 6.1 x 1 inches
  • Shipping Weight: 1.6 pounds


Related Categories

Books > Business & Economics > Strategic Planning
Books > Business & Economics > Marketing - General

 
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