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Think Agile : How Smart Entrepreneurs Adapt in Order to Succeed
by Taffy Williams


Overview - Funding falls apart. A similar product is unveiled by a more established company. A key employee jumps ship to work for a competitor. These are the unexpected obstacles that derail even the most promising new ventures. Entrepreneurs determined to keep up with today's constantly changing business environment need to stay nimble enough to shift their strategies, products, and services on a dime.  Read more...

 
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More About Think Agile by Taffy Williams
 
 
 
Overview
Funding falls apart. A similar product is unveiled by a more established company. A key employee jumps ship to work for a competitor. These are the unexpected obstacles that derail even the most promising new ventures. Entrepreneurs determined to keep up with today's constantly changing business environment need to stay nimble enough to shift their strategies, products, and services on a dime. Yet many fail to master this essential new mindset: agility.

Featuring real-life case studies and invaluable tools, Think Agile helps entrepreneurs assess their level of flexibility and learn to be open-minded and option-oriented in key areas including: Funding sources; Launch timetables; Planning; Repurposing everything from products to people to names.

When entrepreneurs lock themselves into one strategy, one product, one distribution method and one way of thinking about their business they limit their potential, and lower their chances of capitalizing on economic, industry, or market changes. Think Agile is an indispensable guide to an undeniably essential new skill.


 
Details
  • ISBN-13: 9780814434307
  • ISBN-10: 0814434304
  • Publisher: Amacom
  • Publish Date: November 2014
  • Page Count: 224
  • Reading Level: Ages 18-NA
  • Dimensions: 9.31 x 6.3 x 0.92 inches
  • Shipping Weight: 1.05 pounds


Related Categories

Books > Business & Economics > Entrepreneurship
Books > Business & Economics > Organizational Behavior

 
Publishers Weekly Reviews

Publishers Weekly® Reviews

  • Reviewed in: Publishers Weekly, page .
  • Review Date: 2014-08-18
  • Reviewer: Staff

Williams (Startup Blog) begins this well-intended but superficial business guide by announcing that he aims to help entrepreneurs become nimble in every part of their business. His proposal sounds plausible, especially considering his background: he’s founded a number of companies, including Colonial Technology Development Company. What he shares in this book is a collection of lessons for “entrepreneurs of all types,” starting with the importance of believing “you can do anything.” Throughout the book, Williams employs well-known entrepreneurial success stories—Argo Tea, Spanx, Pandora—to illustrate his points. To involve readers, Williams includes chapter exercises and assessments (“Putting Concepts into Action”). He covers a wide variety of topics, from funding sources to repurposing products and people to managing the unexpected. What the book rarely does, however, is dig deeply into the topic at hand and provide specific recommendations. Williams clearly understands the importance of “entrepreneur agility,” both practically and theoretically, but it’s less clear that this book will help readers achieve this skill set for themselves. (Nov.)

 
BAM Customer Reviews