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The Tipping Point : How Little Things Can Make a Big Difference
by Gladwell, Malcolm


Overview - The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate.  Read more...

 

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Language: eng

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  • Retail Price: $28.00
  • $20.44

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More About The Tipping Point by Gladwell, Malcolm
 
 
 
Overview
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.


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Details
  • ISBN: 9780759574731
  • Publisher: Little, Brown and Company
  • Imprint: Little, Brown and Company
  • Date: Nov 2006
  • Seller Statement: Sold by Hachette Book Group USA
 
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