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Twist - How Fresh Perspectives Build Breakthrough Brands
by Julie Cottineau


Overview - Standing out in today's crowded markets is a huge challenge for entrepreneurs, small businesses and non-profits vying for attention from consumers, clients and donors who are bombarded by thousands of messages every day. In TWIST: How Fresh Perspectives Build Breakthrough Brands, Julie Cottineau, former vice president of brand for Virgin and a global authority on impactful and effective branding, shares her proven tools and tips for building a brand that shines and delivers tangible results.  Read more...

 
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More About Twist - How Fresh Perspectives Build Breakthrough Brands by Julie Cottineau
 
 
 
Overview
Standing out in today's crowded markets is a huge challenge for entrepreneurs, small businesses and non-profits vying for attention from consumers, clients and donors who are bombarded by thousands of messages every day. In TWIST: How Fresh Perspectives Build Breakthrough Brands, Julie Cottineau, former vice president of brand for Virgin and a global authority on impactful and effective branding, shares her proven tools and tips for building a brand that shines and delivers tangible results. She uses easy-to-follow insight and engaging examples of actual small businesses that have produced big results by following her methodology. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST.

 
Details
  • ISBN-13: 9781784520847
  • ISBN-10: 1784520845
  • Publisher: Panoma Press
  • Publish Date: May 2016
  • Page Count: 160
  • Dimensions: 8 x 5 x 0.34 inches
  • Shipping Weight: 0.36 pounds


Related Categories

Books > Business & Economics > Marketing - General
Books > Business & Economics > Entrepreneurship
Books > Business & Economics > Business Communication - General

 
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