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The Ultimate Start-Up Guide : Marketing Lessons, War Stories, and Hard-Won Advice from Leading Venture Capitalists and Angel Investors
by Tom Hogan and Carol Broadbent


Overview - Most start-ups fail.
And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors.
So what s the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)?
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More About The Ultimate Start-Up Guide by Tom Hogan; Carol Broadbent
 
 
 
Overview
Most start-ups fail.
And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors.
So what s the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time entrepreneurs and employees need to know to navigate their way to success?
The Ultimate Start-Up Guide offers practical advice, insights, lessons, and best practices from the world of start-ups, including:
  • Strategies for hiring and building your team, culture, and values.
  • How to pitch your company, secure funding, and distribute equity.
  • Best practices in launching your business.
  • How venture capitalist investors think, evaluate new companies, and advise entrepreneurs.
  • War stories and red flags from top VC partners and entrepreneurs.
    Start-ups are a business model and culture of their own, changing the economic landscape as well as the way we live and work. The Ultimate Start-Up Guide offers an insider s look at this world. It s a fascinating read for anyone contemplating how to build or participate in a successful start-up."

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    Details
    • ISBN-13: 9781632650733
    • ISBN-10: 1632650738
    • Publisher: Career Press
    • Publish Date: January 2017
    • Page Count: 224
    • Dimensions: 8.9 x 5.9 x 0.6 inches
    • Shipping Weight: 0.8 pounds


    Related Categories

    Books > Business & Economics > Entrepreneurship
    Books > Business & Economics > New Business Enterprises

     
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