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Understanding Color : An Introduction for Designers
by Linda Holtzschue


Overview -

THE PERCEPTION, UNDERSTANDING, AND USES OF COLOR--EXPANDED AND REFRESHED

Understanding Color is an essential resource for those needing to become proficient in color for business applications. The peerless treatment of this critical subject is beautifully illustrated with real-world examples.  Read more...


 
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More About Understanding Color by Linda Holtzschue
 
 
 
Overview

THE PERCEPTION, UNDERSTANDING, AND USES OF COLOR--EXPANDED AND REFRESHED

Understanding Color is an essential resource for those needing to become proficient in color for business applications. The peerless treatment of this critical subject is beautifully illustrated with real-world examples. Designers have turned to this guide for nearly a generation for its authoritative and accessible instruction. The knowledge contained in this book sets you apart from other designers by enabling you to:

  • Contribute more effectively to discussions on color harmony, complete with a vocabulary that enables in-depth understanding of hue, value, and saturation
  • Apply the most-up-to-date information on digital color to your projects
  • Address issues involved when colors must be translated from one medium to another
  • Troubleshoot and overcome today's most common challenges of working with color

Full-color images showcase real design examples and a companion website features a digital workbook for reinforcing color concepts. From theory and practical implementation to the business and marketing aspects, Understanding Color helps you gain a deep and discriminating awareness of color.


 
Details
  • ISBN-13: 9781118920787
  • ISBN-10: 1118920783
  • Publisher: Wiley
  • Publish Date: January 2017
  • Page Count: 272
  • Dimensions: 9.1 x 7.4 x 0.7 inches
  • Shipping Weight: 1.65 pounds


Related Categories

Books > > Graphic Arts - General
Books > Art > General

 
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