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In tag-team fashion, the authors write in alternating sections -- Shula explaining the coaching principles that led to his success and illustrating them with gripping examples from his career; then handing the ball to Blanchard, who explains how these principles apply to the business world. Through the professional and personal experiences of these two proven leaders, the reader gains practical advice on how to lead by example, keep winning or losing in perspective, select and evaluate employees and articulate goals.
Relevant and vital to every organization, large or small, the management skills revealed here are culled from years of experience. It is essential reading for all business people who want to get the best out of their employees.