The Changing Consumer : Markets and Meanings (Hardcover)
by Steven Miles and Alison Anderson and Kevin Meethan

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  The Changing Consumer (Paperback)
  Published 2002-01-01
  Publisher: Routledge		$63.95 9 copies from $41.13
 
 
 
Overview
In a world undergoing rapid change, this essential collection discusses why consumption has become so important, and what role, if any, it plays in underpinning social, economic and political transformation. Featuring contributions from some of the leading theorists of consumption from across a range of disciplines, this collection includes chapters on: men's consumption, the changing profile of women as consumers, the representation of consumption on popular TV shows, consuming retro chic, and the role of alcohol consumption.

 
 
 
Details
  • ISBN-13: 9780415270427
  • ISBN-10: 0415270421
  • Publisher: Routledge
  • Publish Date: February 2002
  • Page Count: 180

Related Categories

Books > Business & Economics > Marketing - Research
Books > Social Science > Sociology - General
 
 
 
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