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The Music Business and Recording Industry : Delivering Music in the 21st Century
by Geoffrey P. Hull and Thomas Hutchison and Richard Strasser

Overview -

The Music and Recording Business is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field.  Read more...


 
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More About The Music Business and Recording Industry by Geoffrey P. Hull; Thomas Hutchison; Richard Strasser
 
 
 
Overview

The Music and Recording Business is a comprehensive music business textbook focused on the three income streams in the music industry: music publishing, live entertainment, and recordings. The book provides a sound foundation for understanding key issues, while presenting the latest research in the field. It covers the changes in the industry brought about by the "digital" age, such as changing methods of distributing and accessing music and new approaches in marketing with the Internet and mobile applications. New developments in copyright law are also examined, along with the global and regional differences in the music business.

This new edition includes a number of pedagogical features:

  • Key Concepts are highlighted at the beginning of each chapter.
  • D.I.Y. Activities promote a more interactive, hands-on experience.
  • Internet Activities provide guided opportunities to use Web resources to enhance your understanding of how things run in the music business.
  • Case Studies bring in specific instances of how real people have succeeded in the music business.
  • Questions to Consider at the end of each chapter.
  • A Running Glossary throughout each chapter, as well as a full glossary at the end of the book.
  • A Companion Website including instructor and student resources.

As new methods of distribution change, new revenue sources are being created, and the industry evolves, this book sets the economic and historical framework for understanding where the business has been and where it is going. In doing so, it not only describes the state of the music industry, but explains why things are the way they are.


This item is Non-Returnable.

 
Details
  • ISBN-13: 9780415875608
  • ISBN-10: 0415875609
  • Publisher: Routledge
  • Publish Date: November 2010
  • Page Count: 370


Related Categories

Books > Business & Economics > Industries - Media & Communications
Books > Music > Recording & Reproduction

 
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