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The Beginnings of Communication Study in America : A Personal Memoir
by Wilbur Lang Schramm and Wilbur Schramm and Steven H. Chaffee

Overview - Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland.  Read more...

 
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More About The Beginnings of Communication Study in America by Wilbur Lang Schramm; Wilbur Schramm; Steven H. Chaffee
 
 
 
Overview
Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland. This collection has now been posthumously supplemented by the editors, Steven H Chaffee and Everett M Rogers, whose contribution documents the history of the spread of the subject among universities in the United States.

 
Details
  • ISBN-13: 9780761907169
  • ISBN-10: 0761907165
  • Publisher: Sage Publications (CA)
  • Publish Date: February 1997
  • Page Count: 218


Related Categories

Books > Social Science > Sociology - General
Books > Language Arts & Disciplines > Communication Studies

 
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