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Idea Searching
by David Bramston

Overview - Where do great ideas come from? Linus Pauling said, "The way to get good ideas is to get lots of ideas, and throw the bad ones away." Easy to say when your ideas have won the Nobel Prize--twice How can the rest of us follow Pauling's advice? Basics Product Design: Idea Searching lays out the steps--starting with "Question convention." Why is something done the way it's done?  Read more...

 
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More About Idea Searching by David Bramston
 
 
 
Overview
Where do great ideas come from? Linus Pauling said, "The way to get good ideas is to get lots of ideas, and throw the bad ones away." Easy to say when your ideas have won the Nobel Prize--twice How can the rest of us follow Pauling's advice? Basics Product Design: Idea Searching lays out the steps--starting with "Question convention." Why is something done the way it's done? How could it be done faster, simpler, better? Inspiring visuals and case histories showcase a variety of product designs, some new, some old. Learn to think smarter with Basics Product Design: Idea Searching.

 
Details
  • ISBN-13: 9782940373765
  • ISBN-10: 2940373760
  • Publisher: AVA Publishing
  • Publish Date: November 2008
  • Page Count: 175

Series: Basics Product Design #2

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