menu

Playing to Win : Sports, Video Games, and the Culture of Play
by Robert Brookey and Thomas P. Oates and Robert Alan Brookey




Overview -

In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. Editors Robert Alan Brookey and Thomas P. Oates trace this development back to the unexpected success of Atari's Pong in the 1970s, which provoked a flood of sport simulation games that have had an impact on every sector of the electronic game market. From golf to football, basketball to step aerobics, electronic sports games are as familiar in the American household as the televised sporting events they simulate. This book explores the points of convergence at which gaming and sports culture merge.

  Read Full Product Description
 
local_shippingFor Delivery
In Stock.
FREE Shipping for Club Members help
 
storeBuy Online Pickup At Store
search store by zipcode

 
 
New & Used Marketplace 15 copies from $3.09
 
 
 
 

More About Playing to Win by Robert Brookey; Thomas P. Oates; Robert Alan Brookey

 
 
 

Overview

In this era of big media franchises, sports branding has crossed platforms, so that the sport, its television broadcast, and its replication in an electronic game are packaged and promoted as part of the same fan experience. Editors Robert Alan Brookey and Thomas P. Oates trace this development back to the unexpected success of Atari's Pong in the 1970s, which provoked a flood of sport simulation games that have had an impact on every sector of the electronic game market. From golf to football, basketball to step aerobics, electronic sports games are as familiar in the American household as the televised sporting events they simulate. This book explores the points of convergence at which gaming and sports culture merge.


 

Details

  • ISBN-13: 9780253015020
  • ISBN-10: 0253015022
  • Publisher: Indiana University Press
  • Publish Date: January 2015
  • Page Count: 252
  • Dimensions: 9 x 6 x 0.6 inches
  • Shipping Weight: 0.8 pounds

Series: Digital Game Studies

Related Categories

 

BAM Customer Reviews