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Creating Signature Stories : Strategic Messaging That Energizes, Persuades and Inspires
by David Aaker
Overview
Creating Signature Stories applies the power of storytelling-a key to any digital program-to strategic messaging.
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Details
- ISBN-13: 9781683506119
- ISBN-10: 1683506111
- Publisher: Morgan James Publishing
- Publish Date: March 2018
- Dimensions: 8.5 x 5.5 x 0.44 inches
- Shipping Weight: 0.54 pounds
- Page Count: 190
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