{ "item_title" : "Crunch Point", "item_author" : [" Brian Tracy", "Brian Tracy "], "item_description" : "In business and in life, things seldom go exactly as planned. You've probably figured out how to navigate around the little bumps, but what about full-blown crises, the kind with the potential to derail a company or send your personal life spinning out of control? Crunch Point presents a series of proven, practical techniques for overcoming any setback that may come your way -- on the job, at home, or anywhere in your life. In an accessible, no-time-to-lose format, success expert Brian Tracy gives you the motivation, techniques, and confidence to grab tough and urgent problems by the horns and solve them -- quickly, decisively, and completely. Crunch Point reveals Tracy's 21 proven ways to: - Take control of the situation - Stay calm and rational -- even in a crisis - Communicate clearly, constantly, and authoritatively with the key people around you -- the skill that can make all the difference between failure and success - Identify and remove all obstacles to resolving the problem - Deal with problems more effectively by handling them systematically instead of randomly or emotionally, as most people do - Develop unshakeable courage and super-high self-confidence - Generate cash flow when the crisis is financial in nature - Never lose focus on your customers, no matter how dire the situation may seem - Cut your losses, when necessary, and save time and money in the long run Each chapter offers a selection of problem-solving strategies, complete with powerful action steps you can take regardless of the nature or size of the problem. It's inevitable: At some point, the you-know-what is sure to hit the fan. Dealing with a crisis may never be easy or pleasant, but with the universal problem-solving techniques presented in Crunch Point, you'll have the confidence and skills to rise above whatever comes your way -- and you'll be the one everyone calls great under pressure.", "item_img_path" : "https://covers2.booksamillion.com/covers/bam/9/79/820/064/9798200643745_b.jpg", "price_data" : { "retail_price" : "45.95", "online_price" : "45.95", "our_price" : "45.95", "club_price" : "45.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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