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The Digital Marketing Handbook|Robert W. Bly
The Digital Marketing Handbook : A Step-By-Step Guide to Creating Websites That Sell
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Overview

The Digital Marketing Handbook teaches readers a proven model and process for turning websites from mere online billboards to assets that generate a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are an online-based business, brick-and-mortar store, or hybrid this handbook will teach you how to: Convert your website from a cost center to a profit center Avoid the most common, and costly, internet marketing mistakes Build a large and responsive email list Master Google AdWords, Facebook Advertising, and other traffic-generating tactics Drive quality leads to your online and offline store fronts Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads

  • ISBN-13: 9781599186214
  • ISBN-10: 1599186217
  • Publisher: Entrepreneur Press
  • Publish Date: April 2018
  • Dimensions: 8.9 x 6 x 0.9 inches
  • Shipping Weight: 1 pounds
  • Page Count: 324