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The Digital Marketing Handbook : A Step-By-Step Guide to Creating Websites That Sell
by Robert W. Bly




Overview -
The Digital Marketing Handbook teaches readers a proven model and process for turning websites from mere online billboards to assets that generate a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are an online-based business, brick-and-mortar store, or hybrid this handbook will teach you how to:

  • Convert your website from a cost center to a profit center
  • Avoid the most common, and costly, internet marketing mistakes
  • Build a large and responsive email list
  • Master Google AdWords, Facebook Advertising, and other traffic-generating tactics
  • Drive quality leads to your online and offline store fronts
  • Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads

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    Overview

    The Digital Marketing Handbook teaches readers a proven model and process for turning websites from mere online billboards to assets that generate a steady stream of traffic, conversions, leads, opt-ins, and sales. Whether you are an online-based business, brick-and-mortar store, or hybrid this handbook will teach you how to:

  • Convert your website from a cost center to a profit center
  • Avoid the most common, and costly, internet marketing mistakes
  • Build a large and responsive email list
  • Master Google AdWords, Facebook Advertising, and other traffic-generating tactics
  • Drive quality leads to your online and offline store fronts
  • Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads

  •  

    Details

    • ISBN-13: 9781599186214
    • ISBN-10: 1599186217
    • Publisher: Entrepreneur Press
    • Publish Date: April 2018
    • Page Count: 330
    • Dimensions: 8.9 x 6 x 0.9 inches
    • Shipping Weight: 1 pounds


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