{ "item_title" : "HBR Guide to Buying a Small Business", "item_author" : [" Richard S. Ruback", "Royce Yudkoff "], "item_description" : "An all-in-one guide to helping you buy and own your own business.Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards--as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success.But finding the right business to buy and closing the deal isn't always easy. In the HBR Guide to Buying a Small Business, Harvard Business School professors Richard Ruback and Royce Yudkoff help you:Determine if this path is right for youRaise capital for your acquisitionFind and evaluate the right prospectsAvoid the pitfalls that could derail your searchUnderstand why a dull business might be the best investmentNegotiate a potential deal with the sellerAvoid deals that fall through at the last minuteArm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/63/369/250/1633692507_b.jpg", "price_data" : { "retail_price" : "21.95", "online_price" : "21.95", "our_price" : "21.95", "club_price" : "21.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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