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How to Talk to Customers
by Diane Berenbaum and Tom Larkin




Overview -
Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for Make A Great Impression on the Customer, can help anyone become the type of communicator that makes their customers feel special.

For more on this book, visit www.howtotalktocustomers.com

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More About How to Talk to Customers by Diane Berenbaum; Tom Larkin

 
 
 

Overview

Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer service: conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for Make A Great Impression on the Customer, can help anyone become the type of communicator that makes their customers feel special.

For more on this book, visit www.howtotalktocustomers.com


 

Details

  • ISBN-13: 9780787987527
  • ISBN-10: 0787987522
  • Publisher: Jossey-Bass
  • Publish Date: March 2007
  • Page Count: 224
  • Dimensions: 9.3 x 7.1 x 0.8 inches
  • Shipping Weight: 1.1 pounds


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