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Innovation Management : Effective Strategy and Implementation
by Keith Goffin and Rick Mitchell




Overview -
Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.

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More About Innovation Management by Keith Goffin; Rick Mitchell

 
 
 

Overview

Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.


This item is Non-Returnable.

 

Details

  • ISBN-13: 9781137373434
  • ISBN-10: 1137373431
  • Publisher: Red Globe Press
  • Publish Date: November 2016
  • Page Count: 440
  • Dimensions: 9.37 x 7.01 x 0.92 inches
  • Shipping Weight: 1.68 pounds


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