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Kick Ass Social Commerce for E-Preneurs : Ita's Not about Likes--Ita's about Sales
by John Lawson and Debra Schepp




Overview -
It's not about Likes--it's about sales.

You're not alone. Almost all businesses are marketing online these days--everyone tweets, posts to social networks, and blogs. What you're doing now is not enough to make your business stand out.

Forget what all the self-proclaimed "social media gurus" are telling you. Being active on social media and being successful in social commerce are not the same things. Simply getting a bunch of followers or Likes doesn't cut it anymore.

In Kick Ass Social Commerce for E-Preneurs, award-winning digital media strategist John Lawson gives you a straight-shooting, no-holds-barred guide to social commerce. In other words, he shows you how to make money online using social media.

One of the most-respected and listened-to voices in the worlds of e-commerce and small business, Lawson stands alone because he can actually back up his words. Lawson is a multi-platform PowerSeller, whose internet businesses have rung up millions of dollars in sales.

In Kick Ass Social Commerce for E-Preneurs, Lawson and bestselling e-commerce author Debra Schepp take you step-by-step through:

Creating a business plan using a simple, effective template, a proven blueprint for all stages of marketing--from start-up to empire
Employing the best social commerce strategy for Facebook, Twitter, LinkedIn, YouTube, and the hottest new social media sites
Building a thriving e-commerce business and keeping it vibrant and growing

What are you waiting for? Read this book and start kicking social commerce ass.

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More About Kick Ass Social Commerce for E-Preneurs by John Lawson; Debra Schepp

 
 
 

Overview

It's not about Likes--it's about sales.

You're not alone. Almost all businesses are marketing online these days--everyone tweets, posts to social networks, and blogs. What you're doing now is not enough to make your business stand out.

Forget what all the self-proclaimed "social media gurus" are telling you. Being active on social media and being successful in social commerce are not the same things. Simply getting a bunch of followers or Likes doesn't cut it anymore.

In Kick Ass Social Commerce for E-Preneurs, award-winning digital media strategist John Lawson gives you a straight-shooting, no-holds-barred guide to social commerce. In other words, he shows you how to make money online using social media.

One of the most-respected and listened-to voices in the worlds of e-commerce and small business, Lawson stands alone because he can actually back up his words. Lawson is a multi-platform PowerSeller, whose internet businesses have rung up millions of dollars in sales.

In Kick Ass Social Commerce for E-Preneurs, Lawson and bestselling e-commerce author Debra Schepp take you step-by-step through:

Creating a business plan using a simple, effective template, a proven blueprint for all stages of marketing--from start-up to empire
Employing the best social commerce strategy for Facebook, Twitter, LinkedIn, YouTube, and the hottest new social media sites
Building a thriving e-commerce business and keeping it vibrant and growing

What are you waiting for? Read this book and start kicking social commerce ass.

 

Details

  • ISBN-13: 9781939529442
  • ISBN-10: 1939529441
  • Publisher: Benbella Books
  • Publish Date: March 2014
  • Page Count: 234
  • Dimensions: 8.2 x 5.4 x 0.8 inches
  • Shipping Weight: 0.6 pounds


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