{ "item_title" : "Magic Words", "item_author" : [" Tim David "], "item_description" : "Years of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement--skills that are also effective in the workplace. By applying seven magic words in a business setting, David offers tools for effective and persuasive communication. You will learn:The secret word that Harvard psychologists discovered is the key to unlocking human motivationHow one very special word (spoken only inside your mind) mysteriously has a profound positive impact on those around youThe number one mistake that managers make during 1-on-1's, and the one simple word that can fix it allWhat Dale Carnegie dubs the sweetest sound in any languageHow one tiny word can instantly change someone's mind for the betterThe single word that an in-depth study of thousands of hours of call center recordings revealed as the quickest way to reduce differences and calm people downHow the infamous But Eraser works and why so many people mess it upThe REAL magic behind the word thanksThe seven words:Magic Word #1 - BecauseMagic Word #2 - NameMagic Word #3 - IfMagic Word #4 - ButMagic Word #5 - AbsolutelyMagic Word #6 - ThanksMagic Word #7 - Help", "item_img_path" : "https://covers3.booksamillion.com/covers/bam/0/73/520/539/0735205396_b.jpg", "price_data" : { "retail_price" : "21.00", "online_price" : "21.00", "our_price" : "21.00", "club_price" : "21.00", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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