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The New Climate War : The Fight to Take Back Our Planet
by Michael E. Mann




Overview -
Shortlisted for the FT/McKinsey Business Book of the Year award

A renowned climate scientist shows how fossil fuel companies have waged a thirty-year campaign to deflect blame and responsibility and delay action on climate change, and offers a battle plan for how we can save the planet.

Recycle. Fly less. Eat less meat. These are some of the ways that we've been told can slow climate change. But the inordinate emphasis on individual behavior is the result of a marketing campaign that has succeeded in placing the responsibility for fixing climate change squarely on the shoulders of individuals.

Fossil fuel companies have followed the example of other industries deflecting blame (think "guns don't kill people, people kill people") or greenwashing (think of the beverage industry's "Crying Indian" commercials of the 1970s). Meanwhile, they've blocked efforts to regulate or price carbon emissions, run PR campaigns aimed at discrediting viable alternatives, and have abdicated their responsibility in fixing the problem they've created. The result has been disastrous for our planet.

In The New Climate War, Mann argues that all is not lost. He draws the battle lines between the people and the polluters-fossil fuel companies, right-wing plutocrats, and petrostates. And he outlines a plan for forcing our governments and corporations to wake up and make real change, including:

  • A common-sense, attainable approach to carbon pricing- and a revision of the well-intentioned but flawed currently proposed version of the Green New Deal;
  • Allowing renewable energy to compete fairly against fossil fuels
  • Debunking the false narratives and arguments that have worked their way into the climate debate and driven a wedge between even those who support climate change solutions
  • Combatting climate doomism and despair-mongering
With immensely powerful vested interests aligned in defense of the fossil fuel status quo, the societal tipping point won't happen without the active participation of citizens everywhere aiding in the collective push forward. This book will reach, inform, and enable citizens everywhere to join this battle for our planet.

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More About The New Climate War by Michael E. Mann

 
 
 

Overview

Shortlisted for the FT/McKinsey Business Book of the Year award

A renowned climate scientist shows how fossil fuel companies have waged a thirty-year campaign to deflect blame and responsibility and delay action on climate change, and offers a battle plan for how we can save the planet.

Recycle. Fly less. Eat less meat. These are some of the ways that we've been told can slow climate change. But the inordinate emphasis on individual behavior is the result of a marketing campaign that has succeeded in placing the responsibility for fixing climate change squarely on the shoulders of individuals.

Fossil fuel companies have followed the example of other industries deflecting blame (think "guns don't kill people, people kill people") or greenwashing (think of the beverage industry's "Crying Indian" commercials of the 1970s). Meanwhile, they've blocked efforts to regulate or price carbon emissions, run PR campaigns aimed at discrediting viable alternatives, and have abdicated their responsibility in fixing the problem they've created. The result has been disastrous for our planet.

In The New Climate War, Mann argues that all is not lost. He draws the battle lines between the people and the polluters-fossil fuel companies, right-wing plutocrats, and petrostates. And he outlines a plan for forcing our governments and corporations to wake up and make real change, including:

  • A common-sense, attainable approach to carbon pricing- and a revision of the well-intentioned but flawed currently proposed version of the Green New Deal;
  • Allowing renewable energy to compete fairly against fossil fuels
  • Debunking the false narratives and arguments that have worked their way into the climate debate and driven a wedge between even those who support climate change solutions
  • Combatting climate doomism and despair-mongering
With immensely powerful vested interests aligned in defense of the fossil fuel status quo, the societal tipping point won't happen without the active participation of citizens everywhere aiding in the collective push forward. This book will reach, inform, and enable citizens everywhere to join this battle for our planet.

 

Details

  • ISBN-13: 9781541758230
  • ISBN-10: 1541758234
  • Publisher: PublicAffairs
  • Publish Date: January 2021
  • Page Count: 368
  • Dimensions: 9.2 x 6.2 x 1.2 inches
  • Shipping Weight: 1.32 pounds


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BookPage Reviews

The New Climate War

Given the recent increase in extreme weather events, the battle over the scientific fact of climate change is essentially over, Michael E. Mann asserts in his punchy and illuminating new book, The New Climate War. What remains of the opposition has retreated to a new do-nothing battleground he calls “inactivism,” a position that will not save us from the severe consequences of climate change for human life on the planet.

Mann, a world-renowned climate scientist who teaches at Penn State University, uses both peer-reviewed climate science research and combative wit to expose the strategies of people and industries bent on deflecting responsibility and limiting the systemic change necessary to move the world away from dependence on planet-destroying fossil fuel. He also calls out those on the extreme opposite side, the “doomers” who proclaim it is simply too late to act.

In examining the deflective arguments of those most responsible for climate change, Mann notes that their stalling tactics have focused on convincing us that this is an issue of individual responsibility—personal recycling, eating less meat, driving less and flying a lot less. Yes, he says, these are certainly helpful practices, but they cannot solely address the scale of the problem or enact the vast changes needed worldwide from business, industry and government to save the planet. At the same time, he promotes an optimistic view. We are not yet on the precipice of doom, he says. We have agency and can act—but we do need to act immediately.

Mann clearly has skin in this game. Both his professional and personal reputations have been viciously attacked in response to his work. Here he fights back, settles some scores and argues for the necessity and possibility of aggressive, systemic changes. It’s a bracing read—both eye-opening and even fun.

 

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