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The Power of Nice : How to Conquer the Business World with Kindness
by Linda Kaplan Thaler and Robin Koval




Overview -
Thaler and Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Challenging the mean-spirited "me or you" mentality, they show that "nice" companies have lower employee turnover, lower recruitment costs, and higher productivity.

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More About The Power of Nice by Linda Kaplan Thaler; Robin Koval

 
 
 

Overview

Thaler and Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Challenging the mean-spirited "me or you" mentality, they show that "nice" companies have lower employee turnover, lower recruitment costs, and higher productivity.


This item is Non-Returnable.

 

Details

  • ISBN-13: 9780385518925
  • ISBN-10: 0385518927
  • Publisher: Crown Business
  • Publish Date: September 2006
  • Page Count: 127
  • Dimensions: 7.7 x 5.31 x 0.61 inches
  • Shipping Weight: 0.5 pounds


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