{ "item_title" : "Reputation Matrix", "item_author" : [" Marjorie Young "], "item_description" : "Top Five Strategies to Build Your Word-of-Mouth MarketingThis guidebook is for you if you run a small business and would like better word-of-mouth in the community and online.It begins with knowing the majority of new business comes from positive word-of-mouth.What's easy to forget -- and may be surprising -- is that positive word-of-mouth actually comes from a planned strategy.The Reputation Matrix turns small business marketing on its head. I am a small business owner and thought that word-of-mouth was outside of my control. Marjorie Young's book has empowered me to make word-of-mouth an active marketing practice that I cultivate rather than something I just cross my fingers and hope to receive. This is a game changer -Melissa Gratias, Ph.D., Productivity Coach, Speaker, and Writer", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/0/57/823/251/0578232510_b.jpg", "price_data" : { "retail_price" : "15.95", "online_price" : "15.95", "our_price" : "15.95", "club_price" : "15.95", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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