{ "item_title" : "Start Your Farm", "item_author" : [" Coleen Marlo", "Forrest Pritchard", "Stephen Bel Davies "], "item_description" : "Do you dream of starting your own farm but wonder where to begin? Or do you already have a farm but wish to become more sustainable to compete in today's market? Start Your Farm, the first comprehensive business guide of its kind, covers these essential questions and more: ● Why be a farmer in the 21st century? Do you have what it takes? ● What does sustainable really mean, and how can a small (as little as one acre) to midsize farm survive alongside commodity-scale agriculture? ● How do you access education, land, and other needs with limited capital? ● How can you reap an actual profit, including a return on land investment? ● How do you build connections with employees, colleagues, and customers? ● At the end of the day, how do you measure success? (Hint: Cash your lifestyle paycheck.) More than a practical guide, Start Your Farm is a hopeful call to action for anyone who aspires to grow wholesome, environmentally sustainable food for a living. Take it from Forrest Pritchard and Ellen Polishuk: Making this dream a reality is not for the faint of heart, but it's well within reach--and there's no greater satisfaction under the sun!", "item_img_path" : "https://covers4.booksamillion.com/covers/bam/1/66/521/835/1665218355_b.jpg", "price_data" : { "retail_price" : "19.99", "online_price" : "19.99", "our_price" : "19.99", "club_price" : "19.99", "savings_pct" : "0", "savings_amt" : "0.00", "club_savings_pct" : "0", "club_savings_amt" : "0.00", "discount_pct" : "10", "store_price" : "" } }

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